Bachelor of Media Studies 4 Years Program

The Department of Media and Communication Studies at SMIU offers a comprehensive four-year BS (Media Studies) degree, which covers courses related to film and television production, print media, public relations, digital journalism and advertising.

CURRICULUM STRUCTURE
Duration 4 Years
Semesters 8
Courses (including research work) 46
Total Credit Hours 138
BS Media Studies
Semester I
S. NO COURSE CODE COURSE TITLE
1 MDC301 Introduction to Mass Communication
2 MDC303 Basic Design
3 MDC305 History of Art and Communication
4 ENG101 English-I
5 HSS101 Islamiat & Pakistan Studies / Ethics
6 MDC307 Computer Skills for Mass Communication
Semester II
S. NO COURSE CODE COURSE TITLE
1 MDC302 Culture, Media and Society
2 MDC304 Photography
3 MDC306 Graphic Design-I
4 MDC308 Introduction to Advertising
5 MDC310 Introduction to Print Media
6 ENG102 Writing and Presentation Skills (English II)
Semester III
S. NO COURSE CODE COURSE TITLE
1 MDC401 Graphic Design-II
2 MDC403 Writing for the Media (for print, broadcast and digital)
3 MDC405 Introduction to Social Sciences-I
4 MDC407 Theories & Models of Communication-I
5 MDC409 Radio Production I
6 MDC411 Introduction to Public Relations
Semester IV
S. NO COURSE CODE COURSE TITLE
1 MDC402 Introduction to Digital Media
2 MDC404 Theories and Models of Communication-II
3 MDC406 TV Production-I
4 MDC408 Introduction to Film & Documentary
5 MDC410 Radio Production II
6 MDC412 Introduction to Social Sciences-II
Semester V
S. NO COURSE CODE COURSE TITLE
1 MDC501 Television Production-II
2 MDC503 Creativity and Idea Development
3 MDC505 Introduction to Lights and Sound
4 MDC507 Media Law & Ethics
5 MDC509 Basic Cinematography
6 MDC511 News Writing, Reporting and Editing
Semester VI
S. NO COURSE CODE COURSE TITLE
1 MDC502 Dramatics & Acting Perspectives
2 MDC504 Video and Audio Editing
3 MDC506 Media Management
4 MDC508 Script Writing
5 MDC510 Investigative Reporting
6 RMT300 Introduction to Research Methodology
Semester VII
S. NO COURSE CODE COURSE TITLE
1 MDC601 Basic Statistical Tools and Techniques
2 MDC603 Development Communication
3 MDC605 Academic Writing
4 MDC607 Community and citizen Journalism
5 MDC609 Current Affairs
Semester VIII
S. NO COURSE CODE COURSE TITLE
1 MDC600 Research Report/Final project
2 MDC602 Media &Globalization
3 MDC604 Internship
4 MDC606 Event Management
5 MDC608 Media and Human Rights